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Three months after the name change and the roll-out of the association’s new identity, Landor and the association received a special price of the jury for their work during the “Night of Marketing” organized by Adetem on 3rd July.

Adetem is an association with all the marketing professionals in France. It organizes every year the “Night of marketing”, a key event of the industry during which an excellence in marketing price rewards the most beautiful innovations in marketing.

This year, Djantoli’s new identity was selected from the finalist projects. Luc Speisser, Landor’s director, and Lucie de Clerck, responsible of the development of Djantoli, thus went there to support their work before the jury, made of 19 personalities from the communication and marketing world- including Google, IBM, Microsoft, TBWA and Areva’s directors. It was a success as they won the Price of efficiency marketing bronze medal but above all, the special price of the jury, created for the occasion!

The jury has been seduced both by the association’s actions and by its new innovative identity created by Landor for Djantoli, putting at the heart of the brand a recorder that increases in real time, showing day after day the work done by Djantoli’s teams in the field and transcribing the will of the association to communicate in the most possible transparent way on its results.

The prices were announced during the Night of Marketing on 3rd July, and the prices given to Pierre Carpentier and Anne Roos-Weil, Djantoli’s president and director.

We want to acknowledge the presence of another actor of the social and solidarity economy Microdon, which was among the laureates.

We warmly thank Adetem for this recognition and, once again, our partner Landor, that added value to Djantoli.

Cette note est également disponible en: French

Le 17 October 2014

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